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Wednesday, December 20, 2006

Online Piracy Costing Bollywood Rs 1,000 of Annual Loss


Piracy is the major enemy for the film industry in every country. Bollywood is not an exception either. For Bollywood, the loss is too much. The Hindu reported:

Get ready for a pot boiler and mind you, it is different. The plot is set in Bollywood and though it may seem like stating the obvious, it is the colour of money that adds an interesting twist to the story — Rs 3,000 crore Indian film industry is fighting a silent war against a digital enemy — online piracy and the loss is unthinkable — Rs 1,000 crore every year.

Net loss:

The industry till date has been reeling under other forms of piracy, but today it is the online version which is the biggest bane for Bollywood. With technology improving everyday, the ways and means of piracy have also advanced — it is easier.

For Net addicts and movie buffs, it is too good an opportunity to be missed. One can just log onto sites like youtube.com and watch the popular Ash-Hrithik kiss from Dhoom2 for free and an account holder can also download a 7-min video.

This is a big dilemma. On the one hand, film makers are suffering loss. On the other hand, it is difficult to stop online piracy altogether. Indian government should be more strict about this matter.

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