Monday, March 24, 2008

Hrithik Roshan Becomes Brand Ambassador of Cinthol

Hrithik Roshan has come under a deal with Godrej Consumer Products Ltd. Bollywood superstar Hrithik has become the brand ambassador of the company’s new Cinthol range of soaps, deos and talcs. So, Hrithik Roshan will be promoting Cinthol to establish the brand in the market. Reports have it that the actor will start shooting for Cinthol from the next month.

Hrithik Roshan’s charisma, confidence and high standard were the reason he was chosen as the brand ambassador of Cinthol.

Businessofcinema reported:

Sources say Roshan was chosen as ambassador because of his charisma, confidence and the high standards he sets for himself. He is also known for his highly active performances and therefore, was the perfect choice.

Although Roshan himself could not be present at the launch on 19 March, owing to his over-worked state and a bad knee, he did comment that he was more than glad to lend his name to a brand with such a strong legacy, "As Cinthol is all about 24-hour Confidence, energy and a Don't Stop attitude, it was very natural for me to associate with this brand. It is in perfect sync with my lifestyle and attitude."

Hrithik Roshan has earlier promoted the products of many international companies including laptop brand Acer. The actor could achieve as much success in television commercials as he has on the big screens. Now, let us see if Hrithik Roshan can continue his success with Cinthol as well.